You analyzed the service reimbursement and funding of the organization.

SECTION 2: Capstone Assignment

Instructions:

For your Capstone Project, you will be performing research on a real-life healthcare organization (John Hopkins Medicine http://www.hopkinsmedicine.org/ ). Drawing upon your learning in previous courses, you will be asked to analyze various facets and provide a detailed picture of the organization. The Capstone will consist of three sections. Each section is to be 1,600–2,000 words. Each section should have at least four (4) references so there is a total of 12 references for the final Capstone Project submission in Unit 9.

Section 2

Financial management, quality, and marketing aspects of the organization

Financial

· Analysis of the service reimbursement for the organization (state, federal, insurance, and private pay)

· Methods of funding

Quality and Ethics

· Accreditation

· Awards

· Regulation

· Ethical issues regarding who receives care at the organization

Marketing

· Strategies

· Branding

· Community and employee involvement

Compose your sections using Standard American English as described in the APA guidelines. You need to follow formal APA formatting for the project and include a title page and a reference page. Make sure you cite your reference in the text and on the reference, page using proper APA format.

Grading Rubric

1. You analyzed the service reimbursement and funding of the organization. 25 Points

2. You described the organization’s accreditation, awards, regulations, and ethical issues of providing care. 25 Points

3. You described the organization’s marketing and branding strategies. 25 Points

4. You cited FOUR (4) resources. 25 Points.

 

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